How to Use Drag-And-Drop Email Templates in HubSpot

Written By Sean McGauley
January 2, 2024

HubSpot’s user-friendly drag-and-drop email editor offers an intuitive way to get started with marketing email campaigns to keep your subscribers informed with updates and showcase exclusive promotions for your business.

Here's what's covered in this how-to article: click below to jump to the section you want:

Types of Email

There are three main types of emails you can create:

  1. Regular: a one-off personalized email that you can send to a segment of your contacts
  2. Automated: a personalized email that you can configure to send to certain contacts when they meet the enrollment criteria for a workflow
  3. Blog/RSS: an email that will be sent out to your blog or RSS subscribers automatically when you publish new content to your blog or RSS feed

Watch the How-to Video



Watch Now: How to Use Drag-and-Drop Email Templates in HubSpot

How to Use Drag-and-Drop Email Templates in HubSpot

  • In your HubSpot account, navigate to Marketing > Email.
  • Click Create email.
  • Select an email type (listed above)
  • On the Drag and drop tab, choose a template based on the type of email you want to create. Each email template has customizable elements such as images and text fields, which are grouped into sections.

HubSpot has a ton of available templates that can be customized to fit your needs. 

From here you can edit the email layout and content to your liking. Add new elements to your emails, and customize the appearance and content. 

If you have a developer on staff, you can also start from scratch, but we always recommend starting with the templates first. 

Your Next Step

Now that you’ve learned how to use HubSpot's drag-and-drop email templates, the next step in setting up your HubSpot portal is to embed forms on your site.

Here’s our step-by-step instructional post and video to embed HubSpot forms on your site.

Download Your HubSpot Implementation Checklist

Sean McGauley

About the Author

Marketing is more challenging than it’s ever been - but, I’m committed to finding new and creative ways to succeed. By day, I’m a digital marketing enthusiast with a passion for connecting brands with their target audience. I have over a decade of experience in creating and executing successful campaigns with a proven track record. I specialize in Strategy, Copywriting, SEO, and social media marketing - always staying up-to-date with the latest industry trends and technologies. By night, you'll likely find me adventuring with family and friends. I enjoy nature, photography, mountain biking, fly fishing, and trying new foods. I want to connect with other like-minded professionals to learn from and work with.